BEHIND THE STRATEGY
NICE TO MEET YOU - I'M SYDNEY (SHE/HER).
wHO I AM
AS YOUR SOCIAL MEDIA STRATEGIST
After growing my social platforms to 160K followers in under a year and a half, I realized that I had a natural talent for social media strategy. Friends and colleagues started coming to me for advice, and I found myself loving every conversation about marketing, community building, and strategy. Seeing my tips actually help people inspired me to take the leap and pursue this full-time. At the heart of everything I do is a passion for people and building communities, which is why I decided to become a social media strategist.
QUICK FACTS
I’ve worked with brands like Mcdonald’s, Abercrombie, and Hinge.
I recently decided to take the leap and officially move from the United States to Italy, all while traveling and growing my platform.
I grew my platforms to 160K in under a year and a half. I have 17.5K on Instagram, and over 129K on Tik Tok!
WHO I AM
AS A CONTENT CREATOR
I started my journey in social media because I was unfulfilled in my corporate job. Sitting at a desk all day, I realized that corporate America just wasn’t for me. I craved something more—something that would allow me to explore my creativity, connect with others, and see the world. In today’s world, social media is more than just a platform; it’s an essential part of everyday life and a powerful tool for building a personal brand. I recognized that mastering social media could open up endless opportunities, giving me the freedom to break away from the 9-to-5 grind and create a life filled with passion, travel, and connection. That’s how my adventure in the digital world began.
WHO I AM
ON THE WHOLE
At the end of the day, I’m a girl who enjoys budget travel, making new friends, being a part of the LGBTQ community, astrology, my tabby cat Winnie, and a really good latte. Everything good in my life has come from embracing the cringe and taking the leap into the online world. I can’t wait to meet you!
